Thoughts, strategies, and behind-the-scenes lessons from Ben Schlegel, Executive Producer and founder of B-Side. These posts reflect a blend of personal experience, industry insight, and the strategic thinking that powers everything we create.
We will explore what makes the Apollo Theater an unparalleled choice for hosting private events, and we’ll dive into a recent case study of Coca-Cola’s collaboration with global music sensation Uncle Waffles for the Coca-Cola Wozzaah campaign.
Event production demands attention to detail. Whether you’re organizing a corporate conference, an entertainment spectacle, or an experiential marketing event, having a comprehensive checklist is crucial for smooth execution. This step-by-step guide will walk you through the essential stages of event production, ensuring your event is both memorable and flawless.
Whether you’re planning a corporate meeting, wedding reception, or social celebration, how you utilize the space can greatly enhance your guest experience. Let’s explore some effective strategies to make the most of small spaces.