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Event Production

We Are With You Every Step

Want your show to feel calm, tight, and on time?
That’s what we build.

A SAMPLE OF OUR WORK

A One-Night-Only Event

Coca-Cola partnered with Uncle Waffles to create an unforgettable experience at The Apollo Theater, blending culture, music, and brand storytelling.

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To maximize impact and connect with both loyal fans and new audiences, B-Side developed a brand activation strategy that highlighted Coca-Cola’s deep ties to music and community. Through immersive storytelling, audience engagement tactics, and strategic partnerships, we crafted an experience that resonated beyond the event amplifying brand love, cultural relevance, and consumer engagement.

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WHAT WE DO

Strategic Event Production & Design

Corporate & Private Event Production

Flawless execution. Real connection.​

  • Hit the brief and the budget

  • A run of show that just works

Executive and VIP Experiences

High-touch moments for people who expect precision.​

  • Discreet, white-glove ops

  • Talent, security, and timing handled

Milestone Celebrations & Company Events

A great night people talk about.​

  • Awards, anniversaries, appreciation events

  • Clear flow, strong pledge or recognition moment

Product Launches and Brand Showcases

Make the room feel your brand.​

  • Demos and reveals built for content

  • Creator and media moments planned in

Audience Engagement and Strategy

Engagement that lasts past the event.​

  • Programming and interactive elements

  • Networking flow that actually works

Sponsorship and Partnership Integrations

Partners who renew.​

  • Smart placements, clear deliverables

  • Sponsor recap with metrics that matter

Event Production Services

  • Concept development and event design

  • Budgeting, timelines, vendor sourcing

  • Floor plans, technical drawings, permitting support

  • Run of Show, cue sheets, stage management

  • Staffing plan, comms plan, show calling

  • Talent booking and hospitality coordination

  • Safety, risk, and COI coordination

  • Content capture add-on and media handoff

  • Post-event reporting with simple KPIs​

The B-Side Method

Strategy. Story. Showtime.

Strategy
Audience, positioning, success metric.
We align the win and the budget.

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Story
Creative direction, programming, content plan.
We design the beats people will feel.

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Showtime
Run of show, vendors, ops, recap.
We call it clean and prove it worked.

Simple process. Serious results.

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