A SAMPLE OF OUR WORK
A One-Night-Only Event
Coca-Cola partnered with Uncle Waffles to create an unforgettable experience at The Apollo Theater, blending culture, music, and brand storytelling.
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To maximize impact and connect with both loyal fans and new audiences, B-Side developed a brand activation strategy that highlighted Coca-Cola’s deep ties to music and community. Through immersive storytelling, audience engagement tactics, and strategic partnerships, we crafted an experience that resonated beyond the event amplifying brand love, cultural relevance, and consumer engagement.

WHAT WE DO
Strategic Event Production & Design
Corporate & Private Event Production
Flawless execution. Real connection.​
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Hit the brief and the budget
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A run of show that just works
Executive and VIP Experiences
High-touch moments for people who expect precision.​
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Discreet, white-glove ops
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Talent, security, and timing handled
Milestone Celebrations & Company Events
A great night people talk about.​
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Awards, anniversaries, appreciation events
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Clear flow, strong pledge or recognition moment
Product Launches and Brand Showcases
Make the room feel your brand.​
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Demos and reveals built for content
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Creator and media moments planned in
Audience Engagement and Strategy
Engagement that lasts past the event.​
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Programming and interactive elements
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Networking flow that actually works
Sponsorship and Partnership Integrations
Partners who renew.​
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Smart placements, clear deliverables
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Sponsor recap with metrics that matter
Event Production Services
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Concept development and event design
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Budgeting, timelines, vendor sourcing
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Floor plans, technical drawings, permitting support
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Run of Show, cue sheets, stage management
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Staffing plan, comms plan, show calling
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Talent booking and hospitality coordination
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Safety, risk, and COI coordination
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Content capture add-on and media handoff
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Post-event reporting with simple KPIs​
Strategy
Audience, positioning, success metric.
We align the win and the budget.
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Story
Creative direction, programming, content plan.
We design the beats people will feel.
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Showtime
Run of show, vendors, ops, recap.
We call it clean and prove it worked.
Simple process. Serious results.
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